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You - 22/05/2011


The beauty world celebrates its sixth annual 'Oscars' this week - and has given YOU an exclusive first look at the 2011 stars. On the following pages, we reveal the 25 winners - all tried, tested and give the seal of approval by 600 beauty industry insiders. They certainly get our vote; and we know you'll lvoe them too...

We'll let you in on a little secret. Only the Academy Awards 'presenters' get the goody bags at the Oscars. (Not the nominees. No, not even Colin Firth.) But at the annual Cosmetic Executive Women UK Awards, sponsored by Superdrug, no less than 600 insiders from the beauty industry get to walk away with a bag of swag that would make any A-lister swoon - packed with the very best the skincare, make-up and fragrance world has to offer. From classic names to newcomers. From eco ranges to the highest-tech creations that skincare's boffins have dreamed up. And from luxe to super-affordable.

CEW is the leading networking organisation for women working in the world of beauty. Its role: to help boost careers through networking, mentoring - and to acknowledge the great and the glamorous within the business, too. Crucially, only CEW members get to vote on these awards. Their challenge? To narrow hundreds of entries down to just 25 winners, during the weeks that voting is open - bringing their expertise and deep knowledge to the task of identifying the beauty world's real 'stars'.

Now YOU is delighted to roll out the red carpet, open the golden envelopes - and exclusively bring you the results of this year's beauty extravaganza...

BEST New Brand
Prestige Market

WINNER Emma Hardie Amazing Face

The go-to facialist for a 'natural face-lift' (entirely scalpel-free), Emma Hardie Amazing Face captures her rejuvenation philosophy in a skincare system for face, neck and decolletage. Natural botanicals and active marine extracts deliver the 'lift' to stressed skin that so impressed the CEW (UK) voters.
From £10